SEO Specialist

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Metric Marketing is looking for a strategic, resourceful, and detail-oriented individual with strong communication skills to join our team as a SEO Specialist. As a SEO Specialist, you will be working with the Lead SEO Manager to develop, communicate, and execute SEO strategies that will drive organic traffic, engage qualified leads, and enhance the overall user experience on Metric’s own website as well as on our clients’ websites.

This position requires collaboration with the Marketing Director, Project Manager, Content Writer, Content Editor, and Developer in order to ensure digital marketing efforts are in alignment with the organizations’ goals and objectives. Communication is key, as well as the understanding of how different aspects of our full-service agency tie into and support one another.

A Little About Metric Marketing

We’re a growing agency.

The environment is fast paced, and every day is different. We’re constantly brainstorming new ways to grow our business and drive results for our clients. As part of a growing agency, you’ll be presented with the opportunity to wear multiple hats and learn about topics that are outside your job role. If that sounds exciting to you, keep reading.

This isn’t a corporate environment.

It’s more similar to a startup, fueled by coffee and camaraderie. Our culture is one of joy and we are driven by making an impact in the lives of everyone we encounter. As such, we have high standards for our team and clients. Every relationship we have is built upon mutual respect, trust, and transparency. Being a good teammate means knowing when to ask for help, listening for the little details, and putting others’ needs above your own. Placing yourself on a pedestal is not rewarded here. We only progress if we’re all heading in the same direction, and we can only rise by lifting others.

We trust our team.

From your first day on our team, we will trust you and treat you like an adult. Micromanagement does not exist here; however, this type of treatment comes with great responsibility. You will be expected to take initiative, follow through on your commitments, exceed expectations, and be an all-around amazing team member. Your success or failure is up to you, and your future is yours to shape.

SEO Specialist Job Summary

This position is involved with strategizing, implementing, communicating, and reporting on SEO initiatives and their impact on the client sites.

  • Review and analyze client sites for areas that can be improved and optimized
  • Conduct keyword and competitor research to inform SEO and content strategy
  • Conduct technical site audits to identify and repair technical errors & site-speed issues
  • Conduct backlink audits to identify opportunities for link-building and/or disavow harmful links
  • Effectively communicate strategies to get buy-in from key stakeholders
  • Implement site changes to improve SEO performance and enhance user experience
  • Tackle multiple SEO projects at the same time
  • Set realistic expectations with clients and clearly report on the progress of SEO efforts

Who We Are Looking For

  • Someone who is self-aware, humble, hard-working, and an expert communicator
  • An agile perfectionist who can manage many things at once, loves organization, and has incredible attention to detail
  • Someone who takes initiative, while also knowing when to ask for help
  • Someone who doesn’t stop at “good enough,” but instead and goes the extra mile to ensure clients are well cared for
  • Impeccable adherence to deadlines
  • Someone with a go-getter attitude: ability to work within a team, but comfortable working independently
  • Someone with excellent written and verbal communication skills
  • Someone who is comfortable dealing with ambiguity
  • Must have the ability to independently prioritize workload in order to effectively manage multiple assignments with contending priorities and tight deadlines
  • Someone who is continuously learning to stay on top of the shifting SEO and digital marketing landscape
  • Must be readily available during office hours via email, Slack, and Teamwork

Required Skills:

  • Prior experience in Search Engine Optimization (agency experience preferred)
  • Proven track record of delivering results that drive organic search traffic growth
  • Working knowledge of Search Engine Optimization best practices
  • Outstanding ability to think creatively, strategically, and identify and resolve problems
  • Basic knowledge or understanding of HTML, CSS and JavaScript
  • Excellent problem solving and analytical skills with the ability to dig into metrics and analytics
  • Fully comfortable operating a variety of programs, including ScreamingFrog, Google Analytics, Google Search Console, Google Keyword Planner, Majestic, SEMRush, Moz, ahrefs, and more
  • Ability to make changes to WordPress sites
  • Microsoft Excel: Constructing pivot tables, using advanced formulas
  • Must have the ability to prioritize workload in order to effectively manage multiple assignments with contending priorities and tight deadlines


  • HubSpot experience
  • WordPress experience
  • ScreamingFrog Experience


  • Bachelor’s degree (or equivalent experience) in business, information science, management, marketing or related field
  • 2+ years of digital marketing experience, and a solid knowledge of marketing strategies
  • Strong interpersonal skills
  • Strong familiarity with agency and online SEO tools
  • Strong ability to communicate & function remotely


$42k-58k, based upon experience

How to Apply:

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