The Metric
Blog
All things digital marketing, handcrafted just for you.
5 Benefits of Working From Home
Working remotely has become a familiar phrase in the past year. Though remote working is not a new phenomenon, the opportunity and necessity of remote work have wildly increased as a result of the COVID-19 pandemic. Many of us have gone through the transition ourselves, moving our work lives into …
Google Analytics 4: What You Need to Know
Welcome to Google Analytics 4 Over the past year, Google implemented App + Web, a beta analytics program that combined analytics for, you guessed it, applications and websites. Now, Google built upon the foundation of App + Web to what is now Google Analytics 4. Also called GA4, the latest …
Google Algorithm Updates: What You Need to Know About Passage Rankings
Big updates have come from Google’s latest algorithm update. The search engine recently implemented Google passage rankings which Google claims will improve 7% of search queries globally after worldwide rollout. Since it was founded, the search engine has made various updates big and small. The most recent Passage Ranking update …
5 Major Benefits of a Strong Brand
Think of your brand identity as a visual elevator pitch. Your brand identity is the face and personality of your business. Your company’s personality is shown through how you present products, communicate to customers and build relationships. Brand identity is all about how your company presents and follows through with …
