The Metric
Blog
All things digital marketing, handcrafted just for you.
ChatBots: What are They and How Will They Benefit Your Site?
Do you see that little circle with speech bubbles at the bottom of your screen? Yeah, that one! That’s our ChatBot here at Metric Marketing. Does it look familiar? Chances are, our webpage isn’t the first time you’ve seen a chat bubble asking if you have any questions, and they …
An Advertiser’s Guide to Apple’s iOS 14 Update
How Apple’s New iOS14 Update Will Change How You Advertise Spring 2021 is upon us, and so are Apple’s iOS14 updates. Apple prides itself on user privacy, which can definitely be a good thing, but can also hurt a lot of businesses. The short version: people with Apple products who …
4 Quick Reasons Why Good Design is Important For Your Business
Every website has a design, but not every website has a good design. You may ask yourself, how do I know what good design is? What are my clients looking for? Why is good design important for business? The Professional Association for Design shares that design improves a company’s functionality …
The Power of Buyer Personas
Picture your favorite movie, show, or book character. Have their image in your mind? Now ask yourself this: What makes this character unique from the others? Do you share similar interests, likes, and dislikes? Whatever your answers may be, this character has specific attributes that stand out to you. Buyer …
