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Karen Watts


“Good writing still requires a human touch, and I am proud that we offer that to our clients.”

As a seasoned digital content professional with a decade of experience, Karen has established herself as a skilled writer, editor, and leader in digital marketing. With a passion for storytelling and a keen eye for detail, Karen is committed to providing clients with outstanding content that will appeal to their ideal customers and drive traffic to their websites.

Karen ensures everything Metric publishes is of the highest possible quality. This involves creating effective client strategies, hiring experienced writers and editors, and giving everything a final look with her own eyes. She loves working with Metric’s talented freelance writers, adding final touches to perfect a piece, and delivering high-quality, human-written content to clients. Her background as a former high school and college English teacher, with a Bachelor’s degree in English from the University of Virginia and a Master’s in Written Communication from Eastern Michigan University, further underscores her commitment to content excellence.

Outside of work, Karen and her husband are embracing the empty-nester phase. They are working through their travel bucket list, including recent trips to the Amalfi Coast and Utah’s national parks. Next up,  the British Isles! She loves to visit her daughters in New York, Montreal, and Chicago, knit cozy sweaters, do the NYT crossword puzzle, and read classic and contemporary literary fiction.